Thomson Announces Aurora Craft Editing for Collaborative Workflows
Now Shared Storage Production Environments Can Have Full Long-Form Editing Functionality and Rock-Solid Quality of Service
This new capability for users already familiar with the EDIUS product family (and craft editors in general) allows large news departments and media production companies to expand their editing and content creation capabilities incrementally or all at once, while continuing to work on the same robust platform. This enables media companies to cost-effectively develop mixed-editing environments, closely tailored to specific requirements. Aurora Craft does this without affecting any other existing client on the network.
As the latest addition to the Aurora platform, Aurora Craft offers tapeless workgroups complete quality of service and bandwidth protection against bottlenecks while giving each user unfettered deterministic access to materials. This guaranteed access and system performance--which uses proprietary edit-in-place techniques and has been available within the Aurora platform since its introduction—is offered exclusively in tandem with the Thomson Grass Valley K2™ media server and is not available on any other craft editor in the industry.
"This new capability means that every editing client performs perfectly, so that it always gets the bandwidth it asks for and never interferes with other editors on the network," said Jeff Rosica, Senior Vice President of Thomson's Broadcast & Professional Solutions business unit. "Understanding our customers' needs, Aurora Craft leverages the proven benefits of our Thomson Grass Valley Aurora platform applications and means better system performance and value for those craft editors working within a networked environment."
Same Great Features
Like the Thomson Grass Valley Aurora Edit system, the new Aurora Craft package will also include broadcast-quality codecs, tight playout integration, audio tools, MOS integration, and all of the same asset management capabilities found within the Aurora platform, for the searching, locating, and retrieving of media files quickly and efficiently.
Aurora Craft takes full advantage of the EDIUS engine, including real-time effects and multi-format SD/HD support, along with the ability to hang several systems on a network without limitations. Aurora Craft and Aurora Edit will have a tightly integrated look and feel, while one will always have a GUI oriented toward elegant production and the other an interface oriented towards speed and ease of use. This holds true whether the editor is working in the News department, creating long-form programming, or developing promotional materials.
In addition to multi-camera production and multi-layering features, Aurora Craft also has the ability to link to a story residing on a newsroom computer system and access a script, something only possible with Aurora Edit. When finished with the story, the user might want to associate the file to the rundown list for playout. The exact same tools used to do this within Aurora Edit can now be found in Aurora Craft.
Pricing and Availability
Aurora Craft will be available in Q2 2008, with pricing depending upon system configuration.
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