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Grass Valley Provides Enhanced Video Conversion Capabilities With ADVC G-Series SDK and Service Pack

San Francisco, Calif., September 02, 2011 — In response to customer feedback, Grass Valley™ announces the availability of a free, downloadable Software Development Kit (SDK) as well as a Service Pack for the ADVC G Series. The SDK and Service Pack update offers numerous product enhancements including PC input (60p) to 59.94i or 50i frame rate conversion, as well as allowing for better integration within video workflows for system integrators using the SDK.

ADVC G-Series SDK allows system integrators to control all of the functions offered by ADVC G-Series dip switches with custom software from the USB interface, allowing for seamless integration of the converters into existing applications. The SDK also comes with a sample application with a simple GUI, with all of the basic commands preloaded.

The ADVC G-Series Service Pack also includes bug fixes, as well as feature enhancements.

Pricing and Availability
The Grass Valley ADVC G-Series SDK and Service pack are available, free of charge.

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About Grass Valley – the Premier Video Technology Solutions Company

With a rich history serving the broadcast and professional video industries, the Grass Valley name is synonymous with innovation, leadership, and performance. With a full range of products and services supporting many of the world's most high-profile television events, Grass Valley offers the most comprehensive portfolio of flexible and cost-effective digital technologies and systems available. Customers deploying Grass Valley solutions include most of the world's leading broadcast and teleproduction facilities, independent video professionals, as well as emerging content creators and distributors providing broadband, telecommunications, and transmission services. When you're watching news, sports, or entertainment programming, whether on a TV, the Web, or a mobile phone, you're watching Grass Valley at work.

For information about Grass Valley products, please visit www.grassvalley.com.

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