CNBC Goes Live With Grass Valley
Hillsboro, Ore., September 11, 2013 — CNBC, first in business worldwide, has launched a new, fully integrated high-definition news production solution from Grass Valley®. Now the network will be able to deliver programming in a multi-platform media environment more quickly and simply.
"As the world's leader in business news, it is imperative that CNBC have the fastest, most efficient way to share content across all our platforms," said Steve Fastook, SVP, Operations & Engineering, CNBC. "With this new solution, we have successfully deployed an infrastructure that optimizes our performance and helps us future-proof our ecosystem."
The solution includes the only full set of production tools in one application available on the market—GV STRATUS®, K2 Summit® 3G multichannel media servers, EDIUS® nonlinear editing systems, and 17,000 hours of HD K2 SAN storage capacity. This package of products and services allows CNBC staff access to stored media regardless of location, immediate access to content as it is being recorded and a collaborative work-in-parallel asset management layer for all aspects of content movement throughout CNBC's systems, ranging from desktop browsing to the final filing of finished content into an archive system.
"With consumers now wanting to access news content when and where they desire, it's imperative that CNBC be able to simultaneously edit stories for first and second screens, regardless of channel or geography. The deployment of GV STRATUS, K2, and EDIUS allows CNBC to create a multiplatform HD and proxy content network which enables this kind of multiplatform service delivery—be it for viewers who still enjoy traditional television or for individuals and organizations viewing content via the Internet," said Tim Thorsteinson, President and CEO, Grass Valley. "We are delighted CNBC has chosen us once again to enhance its quality of service to 395 million households worldwide."
"CNBC's implementation of Grass Valley's Stratus solution allows for immediate operational workflow efficiencies for current production requirements as well as future-proofing for collaborative production initiatives required for growth of the news operations," said Andy Jackson, Senior Vice President North America Region, Grass Valley.
Grass Valley professional project managers, services engineers, and trainers were involved throughout the project, ensuring a seamless transition to the new production solution, while optimizing CNBC's required workflows and ensuring that the team was ready to use the powerful GV STRATUS toolset.
Grass Valley will be exhibiting at IBC in Amsterdam, Sept 13th — 17th, 2013 on stand #1.D11, Hall 1.
Grass Valley is changing the way live television is made and delivered. Recognized with 18 Emmy® awards for technology innovation, Grass Valley's product portfolio—from image acquisition to playout—offers a complete end-to-end workflow of flexible, future-proofed solutions which enable broadcasters and content owners to build multiscreen, multiplatform futures. By simplifying and enhancing the way content is produced and distributed, Grass Valley gives customers the freedom they need to be creative in the studio, the field, and the newsroom. Merging optimizations of IT technologies with best-in-breed media systems, Grass Valley's next generation solutions deliver higher quality and greater efficiencies. Customers include world-leading broadcasters, teleproduction facilities, service providers, government, religious, educational, corporate, and independent video professionals. Grass Valley is headquartered in Hillsboro, OR, and maintains local presence across the globe with offices throughout North and Latin America, Europe, the Middle East, and Asia-Pacific regions.
For information about Grass Valley solutions and services, please visit www.grassvalley.com.