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On-Site Production Companies Score Big with Grass Valley HD Technology for 2010 NBA All-Star Game

Paris, France/Nevada City, Calif., February, 16, 2010 — In a highly memorable event this weekend, the 59th NBA All-Star Game was broadcast live on TNT from the new Dallas Cowboys Stadium in Arlington, Texas on Sunday, February 14, with a full complement of Grass Valley™ high-definition cameras, production switchers, and video routers.

The NBA All-Star Weekend also featured a number of festivities and ancillary events at the American Airlines Arena and Dallas Convention Center, which was covered with Grass Valley HD production equipment for the NBA TV channel.

Veteran mobile production companies NEP Supershooters, and LYON Video, each supplied production trucks, with some carrying Grass Valley HD cameras, and all featuring either a Kayenne™ or Kalypso™ HD Video Production Center, as well as Trinix™ or Concerto™ Series audio and video signal routers.

Sending four trucks to support Turner Sports (TNT), NEP Supershooters handled the main 1080i HD telecast of the All-Star Game live with its “Denali Summit” HD truck, which utilized a Grass Valley Kalypso HD production switcher and a Trinix HD router under Encore router control software and an Apex audio router with 544X544 AES and 128X128 2-channel analog I/O to capture all of the action.

NEP’s SS18 HD mobile unit, which carries a Kalypso HD video production switcher and LDK 8000 cameras covered the All-Star studio show “Inside the NBA” for TNT, set up inside Cowboys Stadium.

Mobile unit SS17, with a Kalypso HD switcher and Trinix HD video router and Concerto Series AES audio routers on board, covered the All-Star Jam Session for TNT, live from the American Airlines Arena (home to the NBA’s Dallas Mavericks).

NCP10 covered the All-Star Slam Dunk contest inside Cowboys Stadium with a Grass Valley Kalypso HD switcher with six internal transform engines, ten LDK 8000 (hard) cameras systems and six LDK 8000 (handheld configuration) cameras.

The company also sent a portable HD transmission Flypack kit to integrate feeds for Turner Sports from the various mobile units around Dallas and route them back to the Turner Broadcast Center in Atlanta and the Dallas facilities. It includes a Grass Valley Concerto Series multi-format router to handle HD (128x128) and AES digital audio (128x128) and a second Concerto router for analog audio (128x128).

LYON Video supplied two of its most advanced HD trucks and a “B” unit to support the 1080i HD production of the weekend festivities. At the American Airlines Arena, LYON Video’s mobile unit 5HD used a Grass Valley Kalypso HD 4ME switcher with 75 inputs and 48 outputs, nine LDK 6000 WorldCam HD cameras with triax transmission with OCP 400 camera control, six SuperXpander large lens adapters with 7” viewfinders, and a Trinix 256x448 HD-SDI router and a Concerto 256X256 AES audio router for several live NBA TV channel shows, including “Game Time,” “At the Break,” and a live press conference.

Inside the Dallas Convention Center, LYON Video's mobile unit 8HD used a 4.5 M/E Grass Valley Kayenne HD Video Production Center, and 11 LDK 8000 Elite WorldCam HD cameras (most in handheld configuration) and six HD cameras for the NBA TV Network. This included coverage of the NBA TV Jam Session – Rookie/Sophomore Shoot Around, The Beat, Fantasy Insider, Sprite Slam Dunk Showdown, D-League Dream, All Star Practice, and the D-League All-Star Game. LYON’s B3 support trailer was also on site.

*Disclaimer: Grass Valley is not an official sponsor of the 2010 NBA All-Star Game, nor is it affiliated in any way with the National Basketball Association (“NBA”).  Information supplied in this media alert does not imply endorsement from the NBA, NBA-TV, TNT or Turner Sports.  NBA, NBA-TV, TNT and Turner Sports are registered trademarks of their respective owners.

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About Grass Valley

With a rich history serving the broadcast and professional video industries, the Grass Valley name is synonymous with innovation, leadership, and performance.  With a full range of products and services supporting many of the world's most high-profile television events, Grass Valley offers the most comprehensive portfolio of flexible and cost-effective digital technologies and systems available.  Customers deploying Grass Valley solutions include most of the world's leading broadcast and teleproduction facilities, independent video professionals, as well as emerging content creators and distributors providing broadband, telecommunications, and transmission services.  When you’re watching news, sports, or entertainment programming, whether on a TV, the Web, or a mobile phone, you’re watching Grass Valley at work.

About Technicolor

Technicolor is a company listed on NYSE Euronext Paris and NYSE stock exchanges, and this press release may contain certain statements that constitute "forward-looking statements" within the meaning of the "safe harbor" of the U.S. Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on management's current expectations and beliefs and are subject to a number of risks, uncertainties, assumptions and other factors beyond Technicolor’s control that could cause actual results to differ materially from the future results expressed, forecasted or implied by such forward-looking statements due to changes in global economic and business conditions, risks related to its debt restructuring, and risks related to its operations in general. For a more complete list and description of such risks and uncertainties, refer to Technicolor’s Form 20-F (formerly Thomson) and other filings with the U.S. Securities and Exchange Commission and Technicolor’s Rapport Annuel and other filings with the French Autorité des marchés financiers.

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