MONTREAL, August 1, 2017
— Grass Valley, a Belden Brand, worked with local systems integrator OKNO-TV to identify the best programming solutions for Russia's NTV National Federal TV Channel. After reviewing a variety of options, NTV selected 30 Grass Valley LDX 80 Flex cameras and a Karrera K-Frame S-series
3 M/E Video Production Center Switcher to improve the quality and efficiency of its 24-hour daily news programming. The purchase is part of a bigger plan for NTV's success and growth—as the movement from standard definition (SD) to high definition (HD) productions will bring more viewers and advertisers.
"As soon as we saw the power and functionality of the Grass Valley solution, we knew that it would be a smart investment for our future," said Andrey Drukker, CTO from NTV National Federal TV Channel. "Productions are very complex, requiring the ability to work with multiple formats and manage a variety of content streams. It all happens very quickly, so there can't be any delay. Everything we installed has integrated smoothly into our workflow and has enabled us to deliver top-quality programs to our viewers."
The LDX 80 Flex provides NTV with single format 1080i or 720p acquisition, where limited artistic tweaking is required. NTV selected the LDX Flex cameras for the stunning imagery combined with exceptionally high sensitivity and low noise performance. Grass Valley cameras have been very well received in the market and NTV appreciates the great after sales support from the local Grass Valley office.
The new 3 M/E Karrera K-Frame S-series complements NTV's existing 2 M/E Karrera K-Frame, providing proven workflows and simplified control of complex productions, with multiformat support including 1080p and 4K UHD. These unrivalled capabilities are offered as two system packages, with 3 M/Es or 2 M/Es, for exceptional affordability, with up to 80x48 HD I/Os in 6 RU.
The top three benefits of the Grass Valley solution for NTV:
- Ability to reuse existing triax infrastructure and integration of the full HD production workflow
- LDX Flex provides low noise filters for reduction in distracting artifacts on LED panels in the studios
- No training needed with the Karrera as it's already well known at NTV by directors and operators
"NTV is a long-time customer of Grass Valley and we are very happy NTV selected Grass Valley solutions once again for its studio upgrades. The 30 LDX cameras with the triax infrastructure and low noise filters along with the Karrera K-Frame S-series switchers will enable NTV to greatly improve quality, creativity and operational efficiency," noted Jan-Pieter van Welsem, vice president sales, EMEA, Grass Valley.
For information about Grass Valley solutions and services, please visit grassvalley.com.
Grass Valley is focused on empowering customers to create, control and connect content wherever, however and whenever it is consumed. In this ever-changing media landscape, content remains the most important element. Many of our customers are faced with the need to create and support new workflows while continuing to operate their legacy workflows, simultaneously broadcasting through traditional channels, Over-The-Top platforms, and Video-On-Demand as well as to tablets, PCs, and mobile devices.
We provide the innovative tools and expertise to help customers improve the efficiency of their operations while telling better stories to attract and keep viewers. With Grass Valley's integrated solutions that enable flexibility, efficiency, cost-effectiveness, quality and scalability, broadcasters and content creators have what they need to sustain their businesses. Headquartered in Montreal, Grass Valley has been in the broadcast business for nearly 60 years and is part of St. Louis-based Belden Inc. For more information, visit www.belden.com.