In modern production environments, infrastructure is no longer confined to a single control room. Resources scale into the cloud. Teams operate remotely. Hardware and virtualized systems coexist within the same production chain.
When a production event is triggered, it must execute across that entire environment instantly and flawlessly.
Automation is the discipline that makes that possible.
Grass Valley’s automation portfolio builds on the proven foundation of Ignite and extends it into a deeply integrated, software-defined, globally accessible control model through AMPP Automation.
Ignite provides the powerful device control heritage.
AMPP Automation expands that capability into a unified, hybrid, browser-accessible automation layer built on AMPP OS.
Orchestration ensures systems are available, connected, and correctly configured. Automation ensures that creative intent becomes operational reality. Together, they align technical infrastructure with production ambition - so technology responds precisely when it is needed.
In practical terms, automation coordinates switching, audio, graphics, routing, and playback into structured, repeatable sequences. When a trigger fires, the entire production responds as one. What would otherwise require manual intervention becomes seamless, consistent, and dependable.
In hardware-centric environments, automation integrates deeply with production switchers and physical control surfaces. In hybrid and software-defined environments, it controls distributed applications and microservices running on-prem, in private cloud, or in public cloud. Modern automation must span both domains simultaneously. That is the evolution from Ignite to AMPP Automation.
Proven Hardware-Centric Automation
Ignite is a powerful and mature Automation Production Control platform that has supported millions of hours of live production. It excels in environments where hardware devices form the backbone of the control room.
Ignite delivers:
Ignite remains highly effective in hardware-dominant infrastructures where operational efficiency, reliability and direct device control are paramount.
It is lightweight, efficient and purpose-built for those environments.
Software-defined. Globally accessible. Ignite extended. Through AMPP OS integration, AMPP Automation moves beyond device control and into function-level automation inside distributed applications.
Instead of triggering boxes, it automates behaviors across switching, graphics, audio, and processing - coordinating capabilities across the entire production fabric.
It enables native control of AMPP OS applications, unified automation across hardware and virtualized environments, Framelight X synchronization, large-scale concurrent events, and pre-live simulation and validation. Control is deeper. Execution is broader.
Automation Builder, Scheduler, and Player run in a web browser, allowing authorized users to design and execute sequences from anywhere - no dedicated control surface required.
Automation is no longer tied to a physical desk. Events can be prepared remotely, changes made instantly, and teams can collaborate globally. This is a fundamental shift in how automation operates.
| Capability | Ignite | AMPP Automation |
|---|---|---|
| Hardware switcher control | Yes | Yes |
| Third-party device control | Yes | Yes |
| NRCS (MOS) integration | Yes | Yes |
| Playlist-based automation | Yes | Yes |
| Manual override during live | Yes | Yes |
| Redundancy options | Yes | Yes |
| Native AMPP OS app control | Yes | |
| Function-level automation inside applications | Yes | |
| Full browser-based control | Yes | |
| Remote global access | Yes | |
| Cloud-native deployment | Yes | |
| Unified hardware + virtual automation | Partial | Full |
| Framelight X synchronization | Yes | |
| Large-scale concurrent event support | Yes |
Ignite remains a powerful hardware-centric solution.
AMPP Automation incorporates that capability and extends it into hybrid, distributed and software-defined production environments.
Production demands are accelerating. Teams are leaner. Outputs are multiplied across linear, digital and OTT platforms. Infrastructure scales dynamically based on event load. Remote contribution is normal, not exceptional.
In this context, automation must deliver more than repetition. It must deliver global control, architectural depth and operational certainty.
Decentralized production models require decentralized automation.
Without a unified, browser-accessible automation layer, hybrid production introduces risk. Manual intervention increases. Coordination becomes fragile. Remote collaboration slows down execution.
AMPP Automation eliminates those constraints by allowing production logic to live above the infrastructure. Whether systems run in hardware racks, private data centers or public cloud, automation operates across them as one.
Ignite secures hardware-centric environments with proven precision.
AMPP Automation ensures that hybrid and distributed production can operate with the same confidence, at global scale.
Every production organization is on its own modernization path. Some prioritize hardware stability. Others expand aggressively into hybrid and virtualized workflows. Most balance both.
Automation should not force that choice.
By building on Ignite’s proven control foundation and extending it through AMPP OS into a browser-accessible, decentralized automation layer, Grass Valley enables production teams to evolve at their own pace without sacrificing control.
When execution becomes precise across every environment, creative intent can move freely across any infrastructure.
Together, we continue Leading the Media Revolution.